I’m 26 and based in Melbourne, but I’m a Scandi-girl wannabe at heart. When I’m not working, I’m traveling Europe, sipping wine at local bars, going to Pilates, or trying to be the next big content creator. I’m obsessed with fashion, luxury, travel, all things Mediterranean, and home interiors.

After growing up in Perth and finishing high school, I moved to London in 2017 for two years to work and travel. I then returned to Perth to study a Double Degree in Marketing and Italian. During this time, I studied programs in Luxury Management at Bocconi University in Milan and International Strategy & Data science at Vienna University of Business & Economics.

In 2022, I moved to Melbourne for a marketing graduate job. After 18 months, I packed up and moved to Milan to follow my dream of living in Italy. There, I worked as a Senior Marketing Specialist for a Wine Technology company, which allowed me to work remotely and travel.

When my visa ended in 2024, I moved back to Melbourne and now work as a Digital Marketing Specialist, focusing on paid advertising in the Pilates and retail space. On the side, I continue to consult for the Wine Technology company in Italy, while building my own personal platform in content creation for fashion and travel.

My international experience has given me a strong understanding of different cultures and markets, helping me connect with a wider audience. I strive in only promoting brands I genuinely believe in and align with, as I believe they build more trust with my audience.

There’s lots of exciting things coming up, and I am excited to share my journey with you!

Jorja xxx